You must proceed from:
a. The Product and its virtues.
b. The Competition.
c. The segment of the Market aimed at all of which should be set down in the marketing objective.
You must proceed from:
a. The Product and its virtues.
b. The Competition.
c. The segment of the Market aimed at all of which should be set down in the marketing objective.
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MBA study guide,study material,articles,tips of gmat,university guide,
presentations,definitions and other helping stuff for mba students..www.myeasymba.blogspot.com