5 Characteristics of a good Ad slogan

  1. Should be simple and straight forward
  2. Carries some pleasing sales idea
  3. Conveys more in a compact form
  4. Good slogan finishes the job in 7-8 words
  5. So many ideas give rise to one good slogan

Few award winning ad slogans of the last millennium, which have created differentiation in the minds of the consumers

    British Airways Single Plane
  1. 1998 Apple Macintosh Think different.
  2. 1990’s Esteem Move Ahead in Luxury.
  3. 1988 Nike Just do it.ir?t=vishaalslair 20&l=bil&camp=213689&creative=392969&o=1&a=B000V0HBNS
  4. 1983 British Airways The world’s favourite airline.
  5. 1980’s Raymond The Complete Man.
  6. 1960s Amul The taste of India.

Be the first to comment on "5 Characteristics of a good Ad slogan"

Leave a comment

Your email address will not be published.


This site uses Akismet to reduce spam. Learn how your comment data is processed.