According to Edwin. B. Flippo, “Recruitment is the process of searching for prospective employees and stimulating them to apply for jobs in the organisation.”

The aim of recruitment is to attract a large number of applications from job seekers. It makes the requirements of job known to the likely candidate in the job market. It provides sufficiently large group of qualified candidates so that most eligible employees can be selected. Thus recruitment is a positive activity which seeks to persuade people to apply for jobs.

The process of recruitment:-

1. Identifies different source of labour supply.

2. Assesses their validity.

3. Chooses the most suitable source or sources.

4. Invites applications from prospective candidates for vacant jobs.