• Develop a strategy for e-commerce
• Implement strategy effectively
• Evaluate and revise

Potential Benefits
Benefits can include :

• access to new markets
• improved customer responsiveness
• increased flexibility
• improved profits 
• increased innovation 
• better managed resources 

Key Areas

1. Marketing

• Depending on business can be critical

• Technology approaches can be remote

• As market expands need additional details

• Simplify processes electronically

• Expanding the market

• Reach your audience at reasonable cost